Choosing the right tattoo artist is super important, hence understanding how to evaluate whether a tattoo artist is good or bad is important — your tattoo will be on your body permanently, so it’s worth taking your time to find someone whose work you love and who you trust. Finding a good tattoo artist takes time and research — and it’s worth every bit of effort. Here’s a summary of the most agreed-upon points here at Outliers Ink. You can also find some Red Flags in Tattoo Artists at the bottom so you know what to avoid.
Know What Style You Want
- Different artists specialise in different styles — realism, traditional, neo-traditional, Japanese, blackwork, geometric, fine line, watercolor, etc.
- Have a clear idea of the style you’re after so you can find an artist who excels at it.
Research and Browse Portfolios
- The artist’s portfolio is the best indicator of their skill that will help you understand whether the artist is good or bad. Don’t compromise — if they can’t show great work keep looking.
- Instagram, studio websites, and tattoo conventions are great places to browse portfolios.
- Look for consistency — do the tattoos look clean, are there healed examples, are they photoshopped. At Outliers Ink all photos of our tattoo work are authentic.
- Check if they can execute lines, shading, and colour well.
- Are their designs creative, or do they mostly copy trends? At Outliers Ink all of our work is custom. We encourage you to send reference images but we will never knowingly copy another artist’s work.
Read Reviews and Ask Around: people will let you know if the tattoo artist is good or bad.
- Check Google reviews, Yelp, and Facebook pages.
- Word of mouth is valuable — ask friends who have tattoos you admire.
- Pay attention to feedback about professionalism, cleanliness, and attitude.
- Do they work in a licensed, reputable studio with proper hygiene practices?
- Are they following health and safety regulations (sterile equipment, covering furniture, single-use needles, gloves, etc.)
- Message or email them to ask about Pricing and the Design process. Their communication style can tell you a lot about their professionalism.
Visit the Studio
- The studio should feel clean, organised, and welcoming.
- You should feel comfortable and safe there.
- A good tattoo artist will rarely work at a bad studio unless they are just starting out and have a lack of options.
Hygiene and Professionalism are Non-Negotiable
- A clean, professional studio is a must.
- The artist should follow strict health and safety protocols.
- Are they following health and safety regulations (sterile equipment, single-use needles, gloves, etc.)
- If a shop looks sketchy, walk away — no matter how good the artist’s Instagram looks or how “cheap” the price.
A consultation may be required
- A good artist will welcome consultations.
- You should feel heard, respected, and comfortable during this process.
- If they dismiss your ideas or act unprofessionally, move on.
Trust Your Instincts
- If something feels off, don’t ignore it.
- You should feel comfortable with the artist and confident in their abilities.
You Get What You Pay For
- Quality tattoos are not cheap.
- Avoid “bargain” tattoos — paying more for a skilled, reputable artist is always worth it.
- Budget realistically and save up if needed.
- Be patient, a good tattoo lasts a lifetime.
🚩 Red Flags in a Tattoo Artist
- Inconsistent quality
- Only fresh tattoos shown: No healed work = no proof the tattoos hold up over time.
- Too much copying: Portfolio full of obvious Pinterest or other artists’ designs — suggests lack of creativity or ethics.
- Pushy or dismissive during consultation: Good artists listen to your ideas and collaborate — not dictate or belittle.
- Bad vibes: If the artist or shop feels unwelcoming, trust your gut.
- Dirty studio: Tattooing must happen in a clean, sterile space.
- No visible sterilisation process: They should use sealed, single-use needles, wear gloves and wrap any furniture that is being tattooed on.
- Doesn’t explain aftercare clearly: A pro cares about your healing process and gives proper instructions.
- Prices seem too good to be true: Cheap tattoos usually look cheap — or worse, require expensive cover-ups later.
- No deposit required: Most reputable artists require a deposit to book your appointment.
- No clear pricing structure: You should know roughly what you’ll pay before starting.
- Walk-in shops for big/complex pieces: Good custom work is usually by appointment.
- No license or sketchy certifications: Check local licensing laws and ensue the shop is compliant.
- Negative reviews mentioning infections, unsafe practices, or poor professionalism.
- Picking an artist only based on proximity or price.
